Privacy Policy
Last updated: January 2025
ProReckoner ("we", "us", "our") operates the website proreckoner.com (the "Site"). This page informs you of our policies regarding the collection, use and disclosure of personal information when you use our Site.
1. Information We Collect
ProReckoner is a free calculator tool website. We do not require you to create an account or provide personal information to use our calculators. The following information may be collected automatically:
- Usage data: Pages visited, tools used, time on site, browser type, device type and approximate geographic location (country/city level only).
- Calculator inputs: We do not store or transmit the numbers you enter into any calculator. All calculations are performed locally in your browser.
- Cookies: We use cookies for analytics purposes as described below.
2. Google Analytics & Google Tag Manager
We use Google Analytics 4 (GA4) and Google Tag Manager to understand how visitors use our site. This service collects anonymised data including pages viewed, time spent on site, and general location data. Google Analytics uses cookies to track usage.
Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites on the internet. You may opt out of personalised advertising by visiting Google Ads Settings.
For more information on how Google uses data, visit Google's Privacy Policy.
3. Google AdSense
We may display advertisements served by Google AdSense on this website. Google AdSense uses cookies to serve ads based on your prior visits to our website or other websites. You can opt out of personalised advertising at Google Ads Settings or by visiting aboutads.info.
4. Cookies
Cookies are files with a small amount of data stored on your device. We use the following types of cookies:
- Analytics cookies: Set by Google Analytics to help us understand how visitors interact with our site.
- Preference cookies: We store your unit preference (Metric/Imperial) in your browser's localStorage. This data never leaves your device.
- Advertising cookies: If advertising is displayed, Google AdSense may set cookies to serve relevant ads.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some portions of our Site may not function properly.
5. How We Use Your Information
We use the collected data for the following purposes:
- To understand which calculators are most useful to visitors
- To improve the site's content, tools and user experience
- To monitor site performance and diagnose technical issues
- To serve relevant advertisements (via Google AdSense)
6. Data Retention
Google Analytics data is retained for 26 months by default. We do not retain any calculator input data as all calculations are performed client-side in your browser.
7. Your Rights (Australian Privacy Act)
Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate personal information
- Complain about a breach of the APPs
As we do not collect personally identifiable information directly, most requests will relate to data held by third-party services such as Google Analytics.
8. Third-Party Services
Our site uses the following third-party services:
- Google Analytics 4 — usage analytics (Privacy Policy)
- Google Tag Manager — tag management (Privacy Policy)
- Google Fonts — web fonts (Privacy Policy)
- Google AdSense — advertising (when active) (Privacy Policy)
9. Children's Privacy
Our Site does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page with an updated "Last updated" date.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us through our website at proreckoner.com.